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    • Itthipat Peeradechapan

    Thai entrepreneur

    Itthipat Peeradechapan

    Born

    Itthipat Kulapongvanich


    (1984-11-24) 24 November 1984 (age 40)

    Bangkok, Thailand

    NationalityThai
    Occupation(s)Chairman and owner, Tao Kae Noi
    SpousePraphatsorn Viriyakijnukul
    Children2

    Itthipat Peeradechapan (Thai: อิทธิพัทธ์ พีระเดชาพันธ์, RTGS: Itthiphat Phiradechaphan, surname changed from Kulapongvanich (กุลพงษ์วณิชย์) in 2012),[1] nicknamed Tob (ต๊อบ), is a Thai entrepreneur.

    He is most well known for his product Tao Kae Noi, a fried seaweed snack, which is sold around the Asia-Pacific area. He and his family own 73% of the company[2] and Forbes estimated his wealth at $600 million in 2018.[3]

    As a young man, Itthipat gained success at playing online games and winning tournament prizes.

    He invested his money into selling fried chestnuts, which became popular in Thailand. With this financial backing, he went on to cre